What exactly does that mean? 

  • generation of born-digital multimedia materials
  • management and distribution [private or public] of multimedia materials

Planning, recording, finishing and/or distributing archival/historical-oriented multimedia materials.

"The Things to do are: the things that need doing, that you see need to be done, and that no one else seems to see need to be done. Then you will conceive your own way of doing that which needs to be done — that no one else has told you to do or how to do it. This will bring out the real you that often gets buried inside a character that has acquired a superficial array of behaviors induced or imposed by others on the individual." - R. Buckminster Fuller